From a chance connection to building AI for the next generation of humans.
Two founders, one vision: making AI simple, human, and truly useful.
From a chance connection to building AI for the next generation of humans.
Two founders, one vision: making AI simple, human, and truly useful.
A Story of Serendipity and Vision
AI Embed began with an unexpected encounter at London Tech Week.
Erfan had just finished presenting his startup idea when Abhinav, curious, asked him about it. Too tired to explain, Erfan brushed it off — and a mutual friend jumped in to share the idea instead. It could have ended there.
But life had other plans. Months later, through another mutual friend, Erfan and Abhinav reconnected. This time, conversations flowed — from late-night talks about technology and entrepreneurship to small side projects.
On May 30th, Abhinav's birthday, Erfan shared his passion project: a movie recommendation app inspired by the countless friends asking, "What should I watch tonight?"
What began as a solo experiment quickly became a shared mission. Abhinav joined as co-founder, and together they started building something bigger than a single app.
Why We Exist
We believe AI shouldn't feel intimidating or out of reach. It should feel embedded in everyday life — natural, simple, and empowering.
While the world often overcomplicates "what AI can do," our mission is to close the gap between breakthrough technology and real human needs.
At AI Embed, we design tools that don't just showcase AI — they make it useful, human-friendly, and impactful.
Our Values
Human First
Technology should adapt to people, not the other way around.
Simplicity with Depth
Effortless on the surface, novel systems under the hood.
Trust & Transparency
Users deserve clarity in how AI works for them.
Curiosity & Play
Innovation starts with curiosity, and we never lose that spirit.
Looking Forward
Instead of chasing complexity, we chase clarity.
From our first project, The Movie App, to the tools we're building next, we focus on solving small problems with big impact. Our vision is a future where AI quietly powers the background of life — not as a buzzword, but as an invisible assistant that helps people work, play, and live better.
Looking Forward
Instead of chasing complexity, we chase clarity.
From our first project, The Movie App, to the tools we're building next, we focus on solving small problems with big impact. Our vision is a future where AI quietly powers the background of life — not as a buzzword, but as an invisible assistant that helps people work, play, and live better.